Olatunde Sobomehin and sam seidel black and white portrait sitting together on leather sofa
Creative Hustle logo with colorful vertical stripes behind

BLAZE YOUR OWN PATH

AND MAKE WORK THAT MATTERS

The Course. The Book. And Beyond.

THE BOOK

A VIBRANT, ILLUSTRATED GUIDE TO BLAZING A UNIQUE AND FULFILLING CREATIVE PATH, FROM THE STANFORD D.SCHOOL.

sam seidel and Olatunde Sobomehin sitting across a desk from each other working on Gifts To Goals canvas with digital collage background of pencil, mailbox, laptop, green plants, yellow circle

BRING CREATIVE HUSTLE TO YOU

INTERESTED IN HAVING OLATUNDE AND SAM SPEAK, LEAD A WORKSHOP, OR COLLABORATE? WANT TO START A CREATIVE HUSTLE BOOK OR ACTION GROUP?

KEYNOTE
PRESENTATIONS

We bring a polished and highly interactive multimedia presentation to companies, schools, and nonprofits.

LEARN MORE  →

TRANSFORMATION
PROGRAMS

Work with us to co-design new rituals, curriculum, and workflows that amplify creativity and collaboration.

LEARN MORE  →

Accelerate through collaboration in black handwritten lettering

EXPLORE

INTERESTED IN LEARNING MORE ABOUT CREATIVE HUSTLE AND TRYING OUT ONE OF OUR ACTIVITIES? CHECK OUT THE LINKS BELOW.

ABOUT THE
CREATORS

OLATUNDE AND SAM EMBODY CREATIVE HUSTLE AND SHARE THEIR WISDOM AS CO-TEACHERS OF THE CREATIVE HUSTLE COURSE AT STANFORD UNIVERSITY.

Olatunde Sobomehin in black shirt smiling portrait with torn bottom edge

Olatunde Sobomehin is CEO/cofounder of StreetCode Academy, a nonprofit that offers free tech classes to communities of color. He has taught classes at Stanford’s Hass Center for Public Service and the d.school.

sam seidel in gray shirt smiling portrait with torn bottom edge

sam seidel is the director of strategy and research at the Stanford d.school’s K12 Lab and the author of Hip Hop Genius: Remixing High School Education. Learn more at samseidel.is.